Digital Trading Awards Manifesto: What are the main challenges facing the...
The programmatic industry is constantly evolving. As part of The Drum’s Digital Trading Awards Manifesto, we ask industry insiders how it’s changing and what agencies and brands need to look for on...
View ArticleMillennial Media appoints Andrew Moore to grow EMEA Platform business
Millennial Media, the mobile ad marketplace, has appointed Andrew Moore as managing director of Platform EMEA, a post which will see him tasked with growing the business and driving programmatic...
View ArticlePeople on the move: hires and departures at Facebook, Daily Mail, Hearst...
This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key hires below.FacebookFacebook has hired Google’s Andy Mihalop to head...
View ArticleMobile Top 50 nominations launched to identify mobile industry's top...
The Drum has launched nominations for its Mobile Top 50, a celebration of the 50 most influential players in mobile marketing.The Mobile Top 50, in association with Millennial Media, is published to...
View ArticleBuzzFeed, Facebook, AOL, Microsoft, Google and Yahoo among IAB Upfronts...
BuzzFeed, Facebook, AOL, Microsoft, Google and Yahoo are some of the companies who will participate in the second UK Digital Upfronts being led by the Internet Advertising Bureau (IAB). Once again...
View ArticleAOL buys Millennial Media in bid to expand mobile advertising
The $238m deal follows on from a recent partnership with Microsoft and will strengthen AOL’s mobile capabilities and status as a global mobile media technology company after it was recently acquired by...
View ArticleJonathan Ross to discuss the origins of his creativity at Millennial Media’s...
Jonathan Ross has been confirmed as a speaker at the Millennial Media’s IAB Digital Upfronts 2015 event where he will share insights into his experience in the media industry.This year’s conference...
View ArticleBuilding the world's 'most important media company':...
The Drum is welcomed by AOL's recently employed UK managing director, Hamish Nicklin warmly when we meet at Microsoft's offices in Victoria. Nicklin is a well liked figure in the UK advertising scene,...
View ArticleWhat is creativity? Lazy Oaf founder Gemma Shiel on collaboration,...
Gemma Shiel is the founder of Lazy Oaf, the graphic and illustration fashion label she started in her dad’s garage in 2001 before launching a stall in Spitalfields Market. It now has a flagship store...
View ArticleStuart Flint replaces new Guardian CRO Hamish Nicklin as AOL UK chief
AOL has announced that Stuart Flint, UK commercial director, will replace Hamish Nicklin as managing director following his surprise departure to take a new role at the Guardian, The Drum has learned....
View ArticleLiveIntent hires Millennial Media's Jason Kelly as president
LiveIntent, the data marketing platform, has hired ex-Millennial Media's president and Sociomantic CEO Jason Kelly as its new president. Kelly, who replaces LiveIntent's current European Chief Dave...
View ArticleAOL shakes up mobile leadership team with Mark Connon and Zac Pinkham...
AOL has appointed Mark Connon as chief mobile officer of AOL Platforms & Advertising, a newly created role, and Zac Pinkham to VP International Mobile as the company looks to grow its mobile...
View ArticleAOL's director of client engagement Stephen Jenkins departs
AOL UK's director of client engagement, Stephen Jenkins has left the company, The Drum has learned. Jenkins was Millennial Media's vice president global marketing and communications until it was...
View ArticlePubMatic taps Millennial Media's Paul Gubbins as UK country manager
Marketing automation software firm PubMatic has hired Paul Gubbins as country manager, UK. Gubbins joins the ad tech outfit from Millennial Media where he has been head of programmatic, EMEA for the...
View ArticleMillennial Media APAC MD Robert Woolfrey departs for Amobee
AOL-owned Millennial Media managing director for APAC, Robert Wooflrey, is understood to be leaving the company for a role at Amobee.Woolfrey set up the Millennial Media business in APAC, which is now...
View Article"Content creators must look beyond YouTube to create revenue" - An...
The QYOU, which curates short-form video programming, is looking to bridge the gap between short-form content that millennials choose to consume and traditional linear TV programming. The model...
View ArticleBalaji Telefilms CEO: ALTBalaji will be bigger than both our TV and movie...
Balaji Telefilms, a giant of the Indian entertainment industry, has recently launched an OTT platform ALTBalaji, which will offer 250+ hours of original, exclusive content to its subscribers. It has...
View ArticleNascar Digital Media looks to amp up content for male millennials with...
Nascar Digital Media has announced a partnership with Resignation Media, the digital media company with brands TheChive and TheBerry, to create content targeting millennial males.“TheChive has a...
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